虚拟社区研究现状及展望
首发时间:2006-10-29
摘要:本文在阐述虚拟社区定义和分类的基础上,采用内容分析法,从文献的研究内容及研究方法两个维度切入,对国内外虚拟社区研究现状做了简要的统计及分析。文章认为,我国对虚拟社区的应用,绩效评估以及产业化应用等内容的研究相对缺乏,研究方法上并不注重定量分析方法的应用。目前我国在虚拟社区研究及实际应用中亟待解决虚拟社区成员行为方面的定量研究、虚拟社区在知识共享上的运作机制及绩效评价这两方面的问题。
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Research Status And Forecast Of Virtual Communities
Abstract:On the base of reviewing literatures on the definition and classification of virtual communities, by using content analysis approach, we make out a meta-analysis of the status quo of domestic and foreign virtual community studies, ranging from research content and method. The meta-analysis revealed that there are few studies on application of virtual community, implementations and outcome assessments and institutionalization. Also quantitative analysis is not the main focus method of domestic researchers. At the end, the author proposed that there are two problems need to be studied and solved urgently, the first is the quantitative analysis of virtual community participants’ behavior rules, the second is the mechanism of knowledge sharing of virtual community and implementations and outcome assessments of virtual community.
Keywords: virtual community, status quo, forecast
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No.9067869291162102****
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