投资者关系评价指标体系研究述评
首发时间:2009-11-18
摘要:投资者关系(Investor Relations,简称IR)评价指标体系是投资者关系管理理论研究的基础。对投资者关系量化评价是目前中国投资者关系管理研究的一个重点内容。论文总结了国内已有的一些IR评价指标体系,并对其在理论研究和投资者关系年会中的应用做了详细阐述,同时结合相关研究成果指出现有IR评价体系的一些不足之处。
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An overview of literature on index system of investor relations assessment
Abstract:Based on the index system of assessment, to quantify and to assess investor relations become important contents in recent research of Chinese investor relations. At first, the thesis reviews some index systems of investor relations assessment that has been existed. Then the use of index systems assessment in the theory research and investor relations annual meetings is discussed. At last, some flaws and the contributing factors are projected according to the achievements have got in relative research.
Keywords: Investor Relations Index System of Assessment Overview
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No.3682250150912585****
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