我国东北地区通航旅游市场的瓶颈与思考
首发时间:2018-02-12
摘要:针对我国东北地区通用航空业的快速发展以及其具有丰富的旅游资源,使用PEST-SWOT分析模型来详细分析通航旅游对我国东北地区通航旅游市场的影响。首先,从通用航空旅游发展主体的角度对通用航空旅游内涵进行界定,并介绍东北地区通航旅游发展现状;然后,运用PEST-SWOT分析方法分析了我国东北地区通用航空旅游产业的发展;最后,给出了促进我国东北地区通用航空旅游产业发展的对策。因此,本文的研究在一定程度上可以促进我国东北地区通航旅游产业的发展。
关键词: 通航旅游 东北地区 PEST-SWOT分析方法 瓶颈 对策
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The Bottleneck and Thinking of the General Aviation and Tourism Market in Northeast China
Abstract:In view of the rapid development of General Aviation Industry in the Northeast of China and which with rich tourism resources, the PEST-SWOT analysis model is used to analyze in detail the impact of general aviation tourism on the general aviation tourism market in the northeast of China. First of all, this paper defines the connotation of general aviation tourism from the perspective of general aviation tourism development subject, and it also introduces the current situation of tourism development in the Northeast of China. Then, it analyzes the development of general aviation tourism industry in northeast China by PEST-SWOT analysis method. Finally, it gives the countermeasures to promote the development of general aviation tourism industry in the Northeast of China. Therefore, the research of this article can promote the development of general aviation tourism industry in the Northeast of China in a certain extent.
Keywords: General Aviation Tourism The Northeast of China PEST-SWOT Analysis Method Bottleneck Countermeasures
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