网民媒介接触对政府信任的影响
首发时间:2018-10-31
摘要:政府信任是政治合法性的重要基础,也是学术界持续关注的热点议题。随着互联网技术的发展,网民群体日益壮大,成为社会的重要组成部分,而网民对媒介的接触更加方便与多元化,会在一定程度上影响网民的政府信任程度。本文利用2015年网民社会意识调查数据库(N=3492),从媒介接触论和人格动机论两个视角探讨官方媒介和非官方媒介接触对政府信任的影响模型。研究发现:官方媒介接触对政府信任有显著的正面促进作用,非官方媒介接触对政府信任有显著的负向影响;威权人格对媒介接触与政府信任的关系起负向调和作用;人际信任对媒介接触与政府信任的关系起部分中介作用;网民的个人特征对其政府信任也有影响。本文认为适当监管非官方媒介和发展官方媒介对提升政府信任度有着重大的意义。
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The Influence of Media Contact of Netizen on Government Trust
Abstract:Government trust is an important foundation of political legitimacy , it has been a hot topic of academic concern. With the development of Internet technology , the number of netizens has been growing and become an important part of the society. Besides, their contact with the media is more convenient and diversified, which will affect the degree of government trust of netizens to a certain extent. This paper uses the survey database of social consciousness of netizens in 2015 (N=3492) to explore the model of the influence of official media and non-official media contact on government trust from the perspectives of media contact theory and personality motivation theory. The results are summarized as follows: First, official media contact has a significant positive effect on government trust, and unofficial media contact has a significant negative impact on government trust. Second, authoritarian personality plays a negative role in reconciling the relationship between media contact and government trust. Thirdly, interpersonal trust mediates the relationship between media contact and government trust. Proper supervision of unofficial media and development of official media have great significance for strengthen of government trust Degree.
Keywords: government trust media contact authoritarian personality interpersonal trust netizens
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