中国科技论文在线

上传时间

2005年06月22日

【期刊论文】A service platform for content-downloading VASs in mobile network

舒华英， Song Qi， Zhong XiaoLi， Shu HuaYing

，-0001，（）：

-1年11月30日

Mobile Value-added services have been predicted to be the new increasing source for mobile telecommunication industry. This paper discussed mobile VASs' concept, value-chains, service classification, service control, and provided a contentdownloading VAS platform's implementation.

VAS,， OSA,， DRM,， OTA,， service control

46浏览
0点赞
0收藏
0分享
288下载
0

引用

上传时间

2005年06月22日

【期刊论文】A New Method to Determine Purchase Probability of Representative Custome

舒华英， Qi Jiayin， Xu Lida， Shu Huaying， Li Huaizu

，-0001，（）：

-1年11月30日

摘要

Representative customer's purchase probability is the base to analyze the purchase behavior of always-a-share customer's segment. Using Dwyer model, the representative customer's purchase probability is solved complexly at present. Using uncertain reasoning, a back-tracking Dwyer model and its algorithm are presented in this paper, which gives the answer to this problem more effectively.

purchase probability， purchase decision tree， uncertain reasoning

55浏览
0点赞
0收藏
0分享
360下载
0

引用

上传时间

2005年06月22日

【期刊论文】移动终端定制的对产业链的影响因素分析

舒华英

，-0001，（）：

-1年11月30日

摘要

58浏览
0点赞
0收藏
0分享
374下载
0

引用

上传时间

2005年06月22日

【期刊论文】An Empirical Research of SMC models in IT Distribution Market Industry

舒华英， Qi Jiayin， Xu Lida， Shu Huaying ， Li Huaizu

，-0001，（）：

-1年11月30日

摘要

SMC model is a group of models to forecast customer' s buying behaviors and was provided in 1987. There are few empirical researches and applications of SMC model for shortage of customer data and its complexity. To choose IT distribution market industry as background, a empirical research is done in this paper. Digital China is the biggest company in China' s IT distribution market. Digital China' s customer data sample is used in this paper. The conclusion is that SMC model does work in IT distribution market industry. Also, the revise advice for SMC is put forward to meet different type of customer behavior.

customer relationship management,， SMC model,， customer value